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Senior PR Specialist
面試心得
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企業名
TutorABC_麥奇數位股份有限公司
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工作地點
台北市中正區
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薪資
月薪32000~0元
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工作內容
We are seeking an experienced Senior PR Specialist to join TutorABC, tasked with enhancing brand visibility and engaging B2B and B2C audiences. This role centers on public relations, focusing on writing Chinese and English press releases, managing media relationships, and creating client success stories, with additional support for social media and video content planning. As a secondary responsibility, you will assist with LinkedIn lead generation to support business growth. We look forward to you collaborating with our team to strengthen TutorABC’s PR presence in the education sector.
Key Responsibilities:
● PR Content & Strategy:
• Write professional and engaging Chinese and English press releases to convey brand messages and increase visibility.
• Build and maintain media relationships to ensure effective storytelling.
• Create personal and corporate client success stories to foster audience trust.
● Content Support & Integration:
• Support social media posts and video content planning to amplify PR efforts.
• Collaborate with the marketing team to highlight TutorABC’s expertise through PR initiatives.
● Performance Evaluation:
• Analyze PR activities and content performance, offering data-driven suggestions for improvement.
• Provide regular reports on results to support and refine strategies.
● LinkedIn Lead Generation:
• Assist in designing and executing LinkedIn messaging strategies to attract B2B and B2C leads.
• Monitor LinkedIn campaign performance and offer suggestions to improve engagement and results.
Qualifications:
● 2+ years of PR experience, with a strong background in writing press releases and client stories in Chinese and English.
● Solid communication skills and content planning experience.
● Familiarity with LinkedIn lead generation tools or data analysis is a plus.
● Detail-oriented, with a collaborative mindset and strong execution skills.
TutorABC_麥奇數位股份有限公司-使用1111轉職專區
https://central1111.com.tw/turn/