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Channel Strategy Planning Manager(通路策略分析相關工作)
面試心得
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企業名
英屬維京群島商太古可口可樂(股)公司台灣分公司
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工作地點
桃園市桃園區
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薪資
月薪30500~34400元
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工作內容
Channel Strategy & ABP Development
• Build channel fact books and identify key drivers and opportunities.
• Lead workshops to support business planning.
• Develop annual channel plans with marketing and commercial teams.
• Test new initiatives to drive channel growth.
Execution Optimization
• Align cross-functional plans into actionable calendars.
• Track KPIs and adjust plans to meet goals.
• Support new product development and BTL planning.
• Assist customer teams with channel-aligned strategies.
Market & Channel Insights
• Conduct market research (e.g., OBPPC, PITA, POE).
• Analyze data to identify growth opportunities.
Project Management
• Lead cross-functional teams to deliver key initiatives.
• Ensure projects are executed on time and aligned with goals.
Segmented Look of Success (LOS)
• Integrate insights to define LOS for each channel.
• Build resources and capabilities to achieve LOS targets.
英屬維京群島商太古可口可樂(股)公司台灣分公司-使用1111轉職專區
https://central1111.com.tw/turn/